Finding an ESL agent – A open discussion

This event has passed.

Check out the webinar recording or view the slide presentation.


I’ve been working with language schools for a decade now. One question keeps popping up time and time again: “How do we find agents?”

The traditional way to find an educational agent is to attend an agent workshop or fair. For small or aspiring language schools however, the fees to attend such fairs are out of the question.

I’ve organized a free, webinar-style discussion on the topic and I’m inviting you to join me. This will be a frank and open discussion. It will be online, open to anyone who wants to join in:

Here are the event details:
Title: “Working with ESL and Educational Agents: Tips from the Pros – a webinar”
Format: Online, real-time, live discussion
Date: Thursday, October 14, 2010
Time: 08:00 – 09:00 Mountain Standard Time (Origin point: Calgary, Canada) – Please convert to your time zone.

Guiding questions for the session:

  • How do ESL schools and programs find reputable agents?
  • What are the alternatives for small schools without a sufficient budget to attend the large agent fairs and workshops?
  • What are some pitfalls for language schools to avoid when working with agents?
  • How can schools develop long-term relationships with agents
  • Recommendations from the pros

Participants are invited to join at no cost. The point of this session is to provide information, education and an interactive discussion between language school directors and marketers and those working in the ESL / Educational agents field.

Registration link:
Deadline to register: Tuesday, October 12 – Note: there are a limited number of seats available in the virtual classroom, so participants are encouraged to register early.

Please invite your associates and members to join us for this open discussion between ESL schools and educational agents.

This event is sponsored by:

  • Elluminate – Providers of the webinar technology.
  • Eventbrite – Providers of the registration system for the event.

Update: September 24 – So far, participants from the U.S.A, the UK, Italy and Korea have registered.

Related posts:

Tips for finding ESL educational agents

Tips for success at educational trade fairs

How to find a good ESL agent: Tips from the trenches


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If you are interested in booking me (Sarah Eaton) for a presentation, keynote or workshop (either live or via webinar) contact me at sarahelaineeaton (at) Please visit my speaking page, too.


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