Here’s what I’ll be sharing:
- Twitter overview. We will briefly review what Twitter is and how it is used in business. This course is designed for people who already have had some exposure to Twitter and want to learn how to use Twitter in a meaningful and strategic way. There is no point in having a Twitter account “just because”.
- Develop your personal Twitter strategy. You will learn how to develop your own personal vision about what Twitter means to you and why.
- Twitter time management. You will learn how to manage your time on Twitter effectively. There is no question that social media can be time consuming. In this session, we will talk about ways to minimize the time you spend on Twitter, while still using it to its fullest potential.
- Twitter followers. We will bust the myth that you need more followers. What you really need is more engaged followers. You will learn what it means to have an engaged following and how to develop one.
If you can’t attend the conference, but you are interested in the content, you can download my free .pdf guide with step-by-step, “how to” instructions. Click here to get your copy of the guide.
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Sarah Elaine Eaton is a faculty member in the Werklund School of Education, University of Calgary, Canada.