ESL | Literacy, Languages and Leadership

Blogging workshop for ESL Teachers

January 7, 2013

I am super excited about an upcoming workshop I am doing. I get to combine two of my favorite passions: working with language teachers and blogging. Here’s our tentative agenda:

Introduction

What is a blog?
Why do we blog?

Getting Ready to Blog

Tips for creating excellent blog posts
Using multimedia in your blog
Blogging for and with students

Write on! Hands-on blogging

Setting up your blog
Writing your first blog post
Adding categories, tags and excerpts
Creating visual interest with photos

What do you think? Have I missed anything? What words of wisdom would you have for teachers who are learning how to blog for the first time? I’d love to hear your comments and thoughts.

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If you are interested in booking me (Sarah Eaton) for a presentation, keynote or workshop (either live or via webinar) contact me at sarahelaineeaton (at) gmail.com. Please visit my speaking page, too.

1 Comment | education, ESL, social media | Tagged: Alberta, blogging, Calgary, Canada, Chinook Learning, English as a Second Language, ESL, facilitator, keynote, presenter, professional development, Sarah Eaton, Sarah Elaine Eaton, social media, speaker, speaking, technology, Tuxedo Park, workshop | Permalink
Posted by Dr. Sarah Elaine Eaton

The Administration of English as a Second Language (ESL) Programs: Striking the Balance Between Generating Revenue and Serving Students

December 30, 2012

I am squealing with joy to share this news with you. Four years ago, Dr. Yvonne Hébert, a professor of Education at the University of Calgary invited me to submit a chapter for a book she was co-editing with her colleague, Dr. Ali Abdi.

I submitted a chapter that focused on the difficulties managers of ESL / EFL programs face when it comes to the pressures they face to generate revenue for their institutions and focussing on students’ learning.

You would think that an administrator’s first priority should be to serve students. Morally and ethically that may be true. In terms of practicalities, the reality can be quite different. Many program administrators face great pressure to “put bums in seats”. This chapter addresses some of those difficulties.

“The Administration of English as a Second Language (ESL) Programs in Higher Education: Striking the Balance Between Generating Revenue and Serving Students” (pages 149-162) is my contribution to the new book called Critical Perspectives on International Education that has just been published by Sense publishers in Rotterdam.

The book is now available in paperback and hardcover:

ISBN Paperback: 9789460919046 ($ 49.00)
ISBN Hardcover: 9789460919053 ($ 99.00)

It may also become available as an e-book in 2013.

There has been so little published about the difficulties that English language program leaders face in terms of the moral, ethical and business decisions they must make every day in their administrative roles. More conversations and dialogue need to happen to help managers and directors make wise decisions.

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If you enjoyed this post, please “like” it or leave a comment. Thanks!

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1 Comment | education, ESL, language program administration, languages, marketing, second languages, Uncategorized | Tagged: Alberta, Calgary, Critical Perspectives on International Education, education, EFL, English, English as a Foreign Language, English as a Second Language, ESL, higher ed, higher education, keynote, language program administration, language program management, language program marketing, modern languages, presentation, presenter, Sarah Eaton, Sarah Elaine Eaton, speaker, University of Calgary, Yvonne Hébert | Permalink
Posted by Dr. Sarah Elaine Eaton

Marketing your language or literacy program: 10 webinars recorded

May 31, 2012

This week we wrapped up our 10-week webinar series on how to market your literacy or language program. Nine of the ten programs featured ideas from 101 Ways to Market Your Language Program. The 10th and final webinar focused on social media, including:

Brief overview of social media marketing for non-profit and educational programs
Building your social media capacity to market your programs more effectively.
Do’s and dont’s of social media marketing.

Here is the tenth webinar recording for you. There are links to the other nine programs below.

If you like these webinars and find them helpful, please share them with others, leave a comment or “like” the video on YouTube. Thanks to everyone who joined us.